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PaintPr
PaintPr
PaintPr
A job platform for painting contractors
A job platform for painting contractors
PaintPros - A UX Case Study
PaintPros - A UX Case Study
PaintPros - A UX Case Study
Usability Testing
The usability test was conducted to determine if users can complete core tasks of the app and find out what obstacles they face in onboarding, building their profile, searching, selecting, and applying for jobs in-app.
The usability test was conducted to determine if users can complete core tasks of the app and find out what obstacles they face in onboarding, building their profile, searching, selecting, and applying for jobs in-app.
The usability test was conducted to determine if users can complete core tasks of the app and find out what obstacles they face in onboarding, building their profile, searching, selecting, and applying for jobs in-app.
Findings
Job search issues
• Most users took time to understand what's going on in the home screen (default is map view of the job search results).
• Most users took time to understand what's going on in the home screen (default is map view of the job search results).
• Most users took time to understand what's going on in the home screen (default is map view of the job search results).
• A button to adjust the radius for the job search area is needed
• A button to adjust the radius for the job search area is needed
• A button to adjust the radius for the job search area is needed
• Having to upload a resume every time they apply for a job is a lot of work
• Having to upload a resume every time they apply for a job is a lot of work
• Having to upload a resume every time they apply for a job is a lot of work
"Is there a way to edit the radius of my area preference?"
"Is there a way to edit the radius of my area preference?"
"Is there a way to edit the radius of my area preference?"
"Can i make the job search area wider?"
"Can i make the job search area wider?"
"Can i make the job search area wider?"
"Do I have to upload my resume every time I apply for a job?"
"Do I have to upload my resume every time I apply for a job?"
"Do I have to upload my resume every time I apply for a job?"
Iteration
• Add a button enabling users to adjust the map radius. They can still use the pinch-to-zoom action to zoom in and out of the map.
• Add a button enabling users to adjust the map radius. They can still use the pinch-to-zoom action to zoom in and out of the map.
• Add a button enabling users to adjust the map radius. They can still use the pinch-to-zoom action to zoom in and out of the map.
• To make it easier for users, a list view will be designed as the default 'job results' screen with another toggle button provided for the map view.
• To make it easier for users, a list view will be designed as the default 'job results' screen with another toggle button provided for the map view.
• To make it easier for users, a list view will be designed as the default 'job results' screen with another toggle button provided for the map view.
Profile-building issues
• A Work Experience section is absolutely necessary - participants want to showcase details of their experience and work
• A Work Experience section is absolutely necessary - participants want to showcase details of their experience and work
• A Work Experience section is absolutely necessary - participants want to showcase details of their experience and work
• There's no way for users to skip the steps in the profile-building process and check the app search before investing time to build a profile.
• There's no way for users to skip the steps in the profile-building process and check the app search before investing time to build a profile.
• There's no way for users to skip the steps in the profile-building process and check the app search before investing time to build a profile.
• Some participants are confused how to upload their resume
• Some participants are confused how to upload their resume
• Some participants are confused how to upload their resume
It doesn't let me show off my painting skills
It doesn't let me show off my painting skills
It doesn't let me show off my painting skills
I want to make my profile later and explore the app for now.
I want to make my profile later and explore the app for now.
I want to make my profile later and explore the app for now.
Is there a way to add my work experience?
Is there a way to add my work experience?
Is there a way to add my work experience?
Clients will want to learn more of my experience and number of jobs I've accomplished
Clients will want to learn more of my experience and number of jobs I've accomplished
Clients will want to learn more of my experience and number of jobs I've accomplished
Can we skip the other parts and just do the essential ones?
Can we skip the other parts and just do the essential ones?
Can we skip the other parts and just do the essential ones?
Iteration
• In the "Your experience matters" step, placeholders will be added so users can add details of their work experience
• In the "Your experience matters" step, placeholders will be added so users can add details of their work experience
• In the "Your experience matters" step, placeholders will be added so users can add details of their work experience
• Users will be able to upload as many resumes as they want so they'll just have to choose it (by a check box) when they apply for jobs
• Users will be able to upload as many resumes as they want so they'll just have to choose it (by a check box) when they apply for jobs
• Users will be able to upload as many resumes as they want so they'll just have to choose it (by a check box) when they apply for jobs
• A "Complete this later" tertiary button will be added to every screen in this route
• A "Complete this later" tertiary button will be added to every screen in this route
• A "Complete this later" tertiary button will be added to every screen in this route
Usability test after first iteration
After the first iteration, 5 out of 5 users preferred the list view over the map view for jobs search results (Home screen.) However, after doing another round of usability test, users still took longer to toggle to the map view. I modified the design so that it is easier for users to identify the toggle button so they can switch screen views. This is the evolution of the Home screen design:
After the first iteration, 5 out of 5 users preferred the list view over the map view for jobs search results (Home screen.) However, after doing another round of usability test, users still took longer to toggle to the map view. I modified the design so that it is easier for users to identify the toggle button so they can switch screen views. This is the evolution of the Home screen design:
After the first iteration, 5 out of 5 users preferred the list view over the map view for jobs search results (Home screen.) However, after doing another round of usability test, users still took longer to toggle to the map view. I modified the design so that it is easier for users to identify the toggle button so they can switch screen views. This is the evolution of the Home screen design:
I made more iterations and some of these are: 1. the overlay to "Apply" button where users can just check the resume they want to use for each application, 2. the profile page as seen by clients - I added the items that users think are important to have a strong profile - samples of work, links to their credentials, and a button for clients to message them directly.
I made more iterations and some of these are: 1. the overlay to "Apply" button where users can just check the resume they want to use for each application, 2. the profile page as seen by clients - I added the items that users think are important to have a strong profile - samples of work, links to their credentials, and a button for clients to message them directly.
I made more iterations and some of these are: 1. the overlay to "Apply" button where users can just check the resume they want to use for each application, 2. the profile page as seen by clients - I added the items that users think are important to have a strong profile - samples of work, links to their credentials, and a button for clients to message them directly.
Sketches
Prototyping
I wrote down and sketched ideas and then narrowed it down to the essential solutions. The following sketches, wireframes and mockups show the evolution of this app's design.
I wrote down and sketched ideas and then narrowed it down to the essential solutions. The following sketches, wireframes and mockups show the evolution of this app's design.
I wrote down and sketched ideas and then narrowed it down to the essential solutions. The following sketches, wireframes and mockups show the evolution of this app's design.
Wireframes
Hi-Fi Mockups
Onboarding
Job Search
Style Guide
Information architecture
To help users navigate the app easily, the information is sorted in such a way to help users complete core tasks.
How might we…
Connect skilled tradespeople with prospective clients?
How might we…
How might we
Provide tools to find job leads in their own neighborhood?
How might we…
Help them make their job-seeking experience shorter, easier & effective?
Ideation
How-Might-We
By synthesizing the research information, I was able to formulate these How-Might-We questions to stay focused on the problems that need to be solved.
By synthesizing the research information, I was able to formulate these How-Might-We questions to stay focused on the problems that need to be solved.
By synthesizing the research information, I was able to formulate these How-Might-We questions to stay focused on the problems that need to be solved.
User flows
I wanted the solution to be as simple as possible so
I made user flows that will take very little effort to complete.
I included user flows of two important red routes - the onboarding-profile building process and the job search route.
I wanted the solution to be as simple as possible so
I made user flows that will take very little effort to complete.
I included user flows of two important red routes - the onboarding-profile building process and the job search route.
I wanted the solution to be as simple as possible so
I made user flows that will take very little effort to complete.
I included user flows of two important red routes - the onboarding-profile building process and the job search route.
Design Process
User Research
The goal of my research was to understand the path that skilled tradespeople take in finding potential clients and the challenges they face in their online job search experience. I conducted remote interviews of 5 skilled tradespeople, ages 18-60 who had searched for job leads in the last 6 months. Using the interview script and observations that I noted down, I did a thematic analysis shown in the affinity diagram below.
The goal of my research was to understand the path that skilled tradespeople take in finding potential clients and the challenges they face in their online job search experience. I conducted remote interviews of 5 skilled tradespeople, ages 18-60 who had searched for job leads in the last 6 months. Using the interview script and observations that I noted down, I did a thematic analysis shown in the affinity diagram below.
The goal of my research was to understand the path that skilled tradespeople take in finding potential clients and the challenges they face in their online job search experience. I conducted remote interviews of 5 skilled tradespeople, ages 18-60 who had searched for job leads in the last 6 months. Using the interview script and observations that I noted down, I did a thematic analysis shown in the affinity diagram below.
Information Synthesis
Affinity Map
I sorted ideas based on similar themes. This helped me identify the primary pain points tradespeople face in their online job search experience.
Empathy map
The chance to talk to and empathize with the users helped me understand the obstacles they have regarding finding leads for job opportunities.
Pain Points
I summarized the users' problems, uncovered through research, and narrowed it down to these pain points.
Frustrated about having to fill up forms for every application
Longer turnaround time of job applications in online platforms
Updating and tailoring resume takes a long time
Misleading job posts
Some job sites feel disorganized and cluttered
Broad spectrum
of jobs
User Persona
Understanding the users' needs and frustrations helped me identify who this product is created for, thus, the creation of this user persona.
In-app messaging
The app allows for an easy way for painting contractors to message prospective clients directly and vice versa. This results in a faster turnaround time and a key to building good relationships with clients.
The app allows for an easy way for painting contractors to message prospective clients directly and vice versa. This results in a faster turnaround time and a key to building good relationships with clients.
Interactive map
Job proximity is crucial for users. Although the default view of the job search results is in list view, providing an intuitive map is helpful for users to quickly find jobs in their immediate vicinity.
Job proximity is crucial for users. Although the default view of the job search results is in list view, providing an intuitive map is helpful for users to quickly find jobs in their immediate vicinity.
Solution overview
A digital platform where painting contractors can confidently showcase their skills and experience is the best avenue for them to find their next job opportunities. PaintPros provides a platform for painting contractors to connect directly with prospective clients, companies, and other contractors hiring for sub-contractors. This job app will allow them to search for painting jobs near them, communicate with clients, seamlessly create a strong profile and track the status of their job applications.
A digital platform where painting contractors can confidently showcase their skills and experience is the best avenue for them to find their next job opportunities. PaintPros provides a platform for painting contractors to connect directly with prospective clients, companies, and other contractors hiring for sub-contractors. This job app will allow them to search for painting jobs near them, communicate with clients, seamlessly create a strong profile and track the status of their job applications.
A digital platform where painting contractors can confidently showcase their skills and experience is the best avenue for them to find their next job opportunities. PaintPros provides a platform for painting contractors to connect directly with prospective clients, companies, and other contractors hiring for sub-contractors. This job app will allow them to search for painting jobs near them, communicate with clients, seamlessly create a strong profile and track the status of their job applications.
Key features
Seamless profile-building
One of the users' frustrations is the complexity of the profile-building process in most job boards and the length of time they spend on making a stand-out profile. PaintPros allows painters to showcase their skills, attributes and qualifications in a seamless way.
One of the users' frustrations is the complexity of the profile-building process in most job boards and the length of time they spend on making a stand-out profile. PaintPros allows painters to showcase their skills, attributes and qualifications in a seamless way.
Job application status
The app provides an organized way for users to keep track of all their applications. They can check the status of their applications, interviews, etc.
The app provides an organized way for users to keep track of all their applications. They can check the status of their applications, interviews, etc.
My Role
This is a solo project as part of my Springboard UX/UI Design course. In this project, I was able to use my skills in User Research, Information Synthesis, Sketching, Wireframing, Prototyping, and Usability Testing.
This is a solo project as part of my Springboard UX/UI Design course. In this project, I was able to use my skills in User Research, Information Synthesis, Sketching, Wireframing, Prototyping, and Usability Testing.
This is a solo project as part of my Springboard UX/UI Design course. In this project, I was able to use my skills in User Research, Information Synthesis, Sketching, Wireframing, Prototyping, and Usability Testing.
Working for a remodeling company as a designer, I personally know some skilled trades workers who go through periods of unemployment because construction projects last only a short time, especially for painting jobs. These workers use various methods to advertise their services - reaching out to old clients, networking with other contractors, advertising on social media, and searching job boards such as Indeed, Zip Recruiter and even Craigslist. On the other hand, there are always clients looking for skilled workers for their home improvement projects.
Working for a remodeling company as a designer, I personally know some skilled trades workers who go through periods of unemployment because construction projects last only a short time, especially for painting jobs. These workers use various methods to advertise their services - reaching out to old clients, networking with other contractors, advertising on social media, and searching job boards such as Indeed, Zip Recruiter and even Craigslist. On the other hand, there are always clients looking for skilled workers for their home improvement projects.
Working for a remodeling company as a designer, I personally know some skilled trades workers who go through periods of unemployment because construction projects last only a short time, especially for painting jobs. These workers use various methods to advertise their services - reaching out to old clients, networking with other contractors, advertising on social media, and searching job boards such as Indeed, Zip Recruiter and even Craigslist. On the other hand, there are always clients looking for skilled workers for their home improvement projects.
Context
The Problem
The construction and home improvement industry in the US has a huge labor shortage and it will only get worse in the years to come. This labor force includes painters. Despite the desperate need for skilled workers, an increasing rate of unemployment in these industries is observed at the beginning of 2022. Painting jobs are also affected by economic and seasonal fluctuations - periods when some painting contractors are out of work.
Clearly, there is a need to connect unemployed painting contractors and the property owners in need of their services.
The construction and home improvement industry in the US has a huge labor shortage and it will only get worse in the years to come. This labor force includes painters. Despite the desperate need for skilled workers, an increasing rate of unemployment in these industries is observed at the beginning of 2022. Painting jobs are also affected by economic and seasonal fluctuations - periods when some painting contractors are out of work.
Clearly, there is a need to connect unemployed painting contractors and the property owners in need of their services.
The construction and home improvement industry in the US has a huge labor shortage and it will only get worse in the years to come. This labor force includes painters. Despite the desperate need for skilled workers, an increasing rate of unemployment in these industries is observed at the beginning of 2022. Painting jobs are also affected by economic and seasonal fluctuations - periods when some painting contractors are out of work.
Clearly, there is a need to connect unemployed painting contractors and the property owners in need of their services.
/
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Huge labor shortage
Huge labor shortage
Unemployment
Unemployment
Going Forward
Future considerations
Takeaways
It would be interesting to explore the route that clients take in using this app - posting jobs, the selection and hiring process, among others. Also, for future iteration, I would like to adhere to the standards in Material Design or other style guidelines to ensure a consistent and familiar user experience.
It would be interesting to explore the route that clients take in using this app - posting jobs, the selection and hiring process, among others. Also, for future iteration, I would like to adhere to the standards in Material Design or other style guidelines to ensure a consistent and familiar user experience.
It would be interesting to explore the route that clients take in using this app - posting jobs, the selection and hiring process, among others. Also, for future iteration, I would like to adhere to the standards in Material Design or other style guidelines to ensure a consistent and familiar user experience.
Of the many things I learned while working on this project, the most impactful one is learning to overcome personal bias and preference. As an example - because I'm a visual person and like map views - I thought that a default map view was the best way to address the users' needs. However, a list view was surprisingly (for me) preferred by the users. Another thing I learned is to focus on solving the crucial issues by always going back to the problem or pain points one is trying to solve.
Of the many things I learned while working on this project, the most impactful one is learning to overcome personal bias and preference. As an example - because I'm a visual person and like map views - I thought that a default map view was the best way to address the users' needs. However, a list view was surprisingly (for me) preferred by the users. Another thing I learned is to focus on solving the crucial issues by always going back to the problem or pain points one is trying to solve.
Of the many things I learned while working on this project, the most impactful one is learning to overcome personal bias and preference. As an example - because I'm a visual person and like map views - I thought that a default map view was the best way to address the users' needs. However, a list view was surprisingly (for me) preferred by the users. Another thing I learned is to focus on solving the crucial issues by always going back to the problem or pain points one is trying to solve.
Thank you!
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